MIND THE GAP
Companies that solve complex business problems have challenges telling their best story.
That’s where we come in. We’re Fresca.
We’re go-to-market specialists who create beautiful, sharp, strategic solutions that express value, create opportunity, and motivate action.
Everyone needs a fresh take on their client-facing story.
UNDER
THE RADAR
Surprise: You might know Fresca’s work already.
We’re the secret sauce behind world-class brands, campaigns, and B2B GTMs for diverse clients, from AI startups and climate SaaS companies to Accenture and KPMG.
Our core team has worked together for over
a decade, across the U.S., LatAm, and Europe. We drop in by night, solve complex problems creatively and cost-effectively, and then helicopter out.
IN THE
KNOW
We speak SME.
Your experts love their work, whether it’s pita chips or microchips. But they might not have the time, skillset, or interest to translate or transmit that passion. We do.
We bring technical grounding, intellectual horsepower, cultural savvy, humor, and humanity to decipher what's really interesting about your technology, brand, or solution—and that’s what will interest your customers, too.
OUT OF
THIN AIR
Data + strategy + story + design = magic.
We’re all from the “agency world,” i.e., big
creative agencies like DDB, Chiat Day, Publicis
and Wunderman.
We know successful creative execution doesn’t happen by accident. There’s a lot of skill, study,
and agility along the way—from research and
data modeling to concepting and copywriting
to UX, illustration, and design.
GO-TO-MARKET STRATEGY
Tell your story better.
We help you position your product, solution, or offering the right way—aligned to your strategy and real-world buyer journeys.
Research & Assessment
Action Mapping
Messaging & Positioning
Content Strategy
Storytelling

CONTENT DEVELOPMENT
Create content with impact.
We combine high-touch human expertise and AI-driven efficiency to deliver modular, scalable materials across all channels.
Discovery & Interviews
Copywriting
Visual Design
Ad/Social Campaigns
Sales Enablement
Videos

BRAND IDENTITY & DESIGN
Build a brand foundation.
We work with you to extend and strengthen your brand, so it can adapt and thrive even as markets and demographics change.
Logos
Brand Strategy
Tone & Voice
Illustrations & Typography
Brand Guides

UX
/
UI DESIGN
& WEBSITES
Elevate every experience.
We follow user-centric design principles to create seamless digital customer journeys, aligned with your business goals.
Customer Journey Mapping
Usability Testing
Interaction/Touchpoint Planning
UX/UI Design
Front End & Back End Dev

DATA MODELING
Transform data into knowledge.
We help businesses understand
and solve complex problems with ML/AI models and visuals that connect the dots.
Predictive Models
Forecasting Models
Segmentation Models
Optimization Models
LLM Models
Image Processing Models

LET’S
TALK
Email us at info@frescaconsulting.com
or fill out the form below.